Market Research Intern

上海 120-150/天 二个月 本科 ≥5天 面议 招聘人数: 1

职位诱惑500强,免费班车,办公环境优美

职位描述

 Responsibilities

  1. China new car buyers study data analysis

 

 

  • ·         Perform  data analysis on new car buyer syndicate survey, and translate research data  into consumer insights and potential future industry trends, with focus on  electrifications and unmet needs for future vehicles (shopping experience,  demographic & social dynamic, user needs, etc.)

  • ·         Assist  consumer data analysis for research activities and related portfolio, volume  forecasting activities (sample planning, buying behavior, covering both global  and local OEMs)  

2.  Clinic Execution Support

 

 

  • ·         Conduct  analysis on competitors (Content, equip level, features and  pricing)

  • ·         On-site  assist for clinic execution, qualitative research and workshops (clinic set-up  /focus group discussions/ study summary)

 

 


Scope
:  

 

  • Perform customer data analysis based on available secondary research  resources, and industry reports.

  • Generate insights / findings for potential future consumer trend and  implications for GM, focus on electrifications, segment flow dynamic.

  • Sample planning and benchmark analysis

  •  Present  results to GM China Planning / Market Research as well as other relevant  functions 


Experience/Education:  Bachelors or Masters Student in a top university,  Background in Statistics, Psychology or Sociology is preferred. 

 

Skills / Competencies:  Critical thinking/Strategic Agility, Data-driven,  Good analytical and presentation skills (Excel spreadsheet, Powerpoint) Interest  in Automotive industry, strong willingness to learn and  self-motivation. 

 

 

发布时间 2017年09月20日
截止时间 2017年10月20日
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通用汽车(中国)投资有限公司 招聘认证企业

2000人以上

外资企业

http://www.gm.com

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